SXSW continued for day 2 as I woke up on Thursday ready to see some more great music. Although Austin isn’t that huge, SXSW, itself, is quite large as there can be shows happening right in the middle of 6th street, beyond the freeway or a bus ride away. Thursday morning was the day I took the initiative to take a bus and see a show further away, and it turned out that it was very well worth it.

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So, it’s the second to last day of our stay at SXSW Music 2010 and we’ve got more exclusive reviews and photos coming your way, but let’s back it up a bit and go back to our trip out here with Vanaprasta. As you’ve seen in our video log (vlog) #1, the band seemed to having a great time out on the long ride out to Austin. However, as the event drew closer, we all grew excited, anxious, and even a little nervous.

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SXSW’s music festival officially started yesterday and the streets of Austin definitely showed it. Not only was it the official kick off to the week’s event, but it was also St. Patrick’s Day. Industry folk, bands and their instruments, along with people dressed in green – who were ready to have a good time – piled out onto 5th, 6th, and 7th Street in Downtown Austin to catch some great live acts.

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Whether you’ve already attended SXSW’s annual music festival or not, there is no doubt that it’s an exciting time. It’s especially exciting for everyone who experiences it for his or her first time and I was lucky enough to tag along with a band who was going through this moment during their career.

As promised, BeatCrave has been on the road with Los Angeles band Vanaprasta and we have caught some pretty memorable experiences on video for you. However, we couldn’t catch everything on a camera so check a quick recap out of what all went down on the ride down to Las Cruces, New Mexico so far!

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SXSW doesn’t officially start until Wednesday, March 17 but we here at BeatCrave just wanted to give you a heads up on what’s coming your way! As one of the biggest music festivals for industry folk and bands getting their sounds, images and brands out there, SXSW is a massive conglomeration of ear candy for everyone who attends. If you’re feeling a bit down because you can’t make this year’s festivities – No worries! BeatCrave will be there covering the event for you with photos, reviews, and interviews!

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Although most of you said you enjoyed the new MGMT track, there is still buzz going around about how it doesn’t sound like the MGMT arrangements we’re used to. As we previously mentioned, “Flash Delirium” combines a whole of of choppy material all under five minutes instead of the psychedelic falsetto melodies we like so much from the Brooklyn duo.

Well, it turns out that MGMT has read all our tweets and blog posts and basically apologized for the new song. Why are they apologizing for material they’ve proudly released under their name? According to Spinner, MGMT initially thought the song was hilariously ridiculous as well and assures us that it is not a single from their upcoming album, Congratulations.

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If ABBA and the Spice Girls can get their own Broadway musical, that’s more than enough reason for a Ray Charles musical. As a staple and innovator for Soul music, Ray Charles has grabbed our hearts through his various hit songs such as “Georgia On My Mind” and “Hit The Road Jack” but this theatrical piece on the musician’s life is asking us to unchain his heart.

Unchain My Heart, the musical celebrating Ray Charles’ life, is coming to Broadway this November and according to the Associated Press, preview performances start as early as October 8.

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We’ve picked our favorite artists of the week. Now it’s your turn to pick yours!

Is your favorite the organic indie pop rock sounds of NYC band, The Vanguard (listen here)? Is it the local LA alternative-electronic band, Superhumanoids (listen here)? Is it electronic shoegaze LA band, Letting Up Despite Great Faults (listen here)? Or do you enjoy the gritty and soulful rock of Brooklyn’s She Keeps Bees (listen here)?

The number one voted artist will be eligible for our BeatCrave Fav of the Month poll! You’ve voted Aerodrone as your Fav for last week. Who will you choose to join them? Support your favorite band and vote for them in this week’s BeatCrave Fav Poll below!

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If you’re going to the film portion of SXSW this year, you may just get to see the new vampire flick that stars rock legends Alice Cooper, Iggy Pop, Henry Rollins (and Moby). The name of the film is blatantly Suck, as it takes on the the attitude of heavy rock and roll and then the world of vampires which so many teens and have fallen in love with thanks to films and TV shows such as Twilight and True Blood. Other actors include Malcolm McDowell and Dave Foley (of Kids in the Hall) among other unlikely cast members.

This will be the sophomore release for director Rob Stefaniuk and although we’re wondering how in the world he managed to grab such a major cast, we’re a bit more curious about how these musicians will do with comedic timing on their part.

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